Startups are newly created businesses aiming to address a problem by delivering a new product or service under conditions of extreme uncertainty. Based on statistics, 90% of these startups fail.
This is why data mining is such an important component in a startup company’s success.
What exactly is data mining?
Data mining is the process of discovering interesting and useful patterns and relationships in large volumes of data. The data will then be converted into crucial information that startups can rely on.
The Philippines is wrought with data mining call centers that can help startups deal with and sort out great amounts of raw information.
Working with the right data mining call center can mean guaranteed success for a startup company – all at a fraction of the market cost.
Below are reasons that should convince startups to partner with a data mining call center:
1.Get to know your customer’s behavior.
At present, consumers have hundreds of options and products to choose from. With stiff competition, it pays to determine which products are flying off their racks, which ones are not, and which ones are just so-so.
When startups know exactly what their target consumers want, their buying pattern, their profile, they are then able to come up with a winning business strategy with emphasis on budget optimization.
They become cost efficient by driving the products that their consumers really want and eliminating the ones that go unnoticed.
The right BPO company in the Philippines can do just that for startups – gather data and pinpoint which product is in demand and which one is not.
2. Enable sound business decisions.
When the information collected by data mining call centers is analyzed, consumer patterns are uncovered and business outcomes are known and translated.
Having these facts at hand, startup companies are able to make efficient, fail proof decisions.
There are several methods involved in data mining. The following are the most common, albeit very helpful, services that we offer to our clients:
- Web Data Mining
- PDF Data Mining
- Social Media Data Mining
- Market data extraction & interpretation
- SQL Database Mining
With the services mentioned above, we’ve helped our clients understand their businesses better, which resulted to the optimization of their business operations ensuring their continued success and year on year growth in sales.
3.Improved customer loyalty.
With the amount of information gathered and processed for businesses by data mining call centers, they are in the best position to advise startups on what their customers consider valuable.+
Take for example SaaS companies. They have been relying on the BPO call centers to provide them with data in terms of customer feedback to understand which area of their service they can improve.
When startups get a better understanding of their customers’ wants and needs, they are able to come up with programs and strategies that encourage customer loyalty, maintain customer retention, and foster long lasting, stronger relationships.
If you would like to know more about our services, please call us at +612-8015 5330 (Australia) or +1 914 406 7032 (USA). You can also email us at email@example.com.